Kuudes is the Nordic forerunner in food branding and in-depth consumer research. Since 2004, we have created strong food brands in the Nordics. Now we are looking to blaze new trails in China.

We are looking for Nordic food companies interested in the Chinese market for an interview to unravel their motives, fears and expectations about entering new business opportunities in the east.

We use these insights in our 6-months-study as a part of Fudan iLab programme with Business Finland and the Fudan University in Shanghai. Our goal is to gain new information about food trends in major cities in China as well as Chinese consumers, their shopping behaviour motives and their views towards food. The target is to provide insightful and inspirational knowledge to help Nordic food brands to get a foothold in the biggest market in the world.

Could we have a chat with you?

The interview can be held in Finnish, Swedish or English, face-to-face or via telephone or email, however you want.

In return, we will present the findings of the report to your whole team.

Please contact:

Niina Hietalahti
Strategist, Food concepts
+358 50 666 74

Pasta Box by Kuudes

Arla Baby & Me by Kuudes