Kuudes won two prizes at the Red Dot Design Awards 2018, one of the world’s largest and most acclaimed design competitions. Out of 8,600 entries from 45 countries, an international jury of 24 design heavyweights chose the best ones that received their trophies at a Gala event in Berlin on 26 October.
The Olafur Eliasson: Pentagonal landscapes exhibition identity for Espoo Museum of Modern Art EMMA was successful in the corporate identity series. The identity had already been victorious in the Finnish annual design awards, Vuoden Huiput, winning silver in the identity series and gold in the publication series. The ever-changing logo of the exhibition is inspired by Eliasson’s artwork, Pentagonal mirror tunnel, that was specially commissioned by the Saastamoinen Foundation.
The other Kuudes Red Dot was won by the identity for 8-bit-sheep, a digital strategy network. They consult brands with strategy, transformation, enterprise innovation, tech, user experience and metrics. 8-bit-sheep needed a visual identity that connects the differing worlds of technology and humanities. The clear, clean identity is remembered by the bold centrepiece: an ASCII-lamb logo that is comprised entirely of Helvetica Glyphs.
The prize-winning projects will also be presented in the International Yearbook Communication Design 2018/2019, which will be published on 15 November 2018.
Established in 1955, the Red Dot Design Award is an international product and communication design prize awarded by the Design Zentrum Nordrhein Westfalen in Essen, Germany.
Tony Eräpuro, Kuudes (c) Red Dot
(c) Red Dot
(c) Red Dot
